MATERNITY PRODUCT SPECIALIST ™
Do you love researching and reviewing all products related to maternity? If you want to excel in this field and add another specialty to your career this course is for you!
Join instructor maternity product expert and retail manager, Annie Mullens, who brings a many years of experience and knowledge to help you get started!
The Maternity Product Specialist Course is comprised of 3 parts required in order to complete the full advanced level certification. Participants may start with the introductory course and later decide if they want to continue on to the next two levels. The entire certification is $1875 but it is broken up into 3 parts to allow participants to take it step by step. In order to receive the certification, you must complete all 3 levels. If you take the intro class it will provide you a strong foundation and basic understanding of your role as a product expert. You would receive a certificate of completion after level 1 but would not be granted the certification until completing all 3 levels. The weekend course is not a crash course. It is the actual physical practice of working with products than 8 week online course cannot provide.
Level 1: 4 week introductory course
Level 2: 8 week online course
Level 3: hands on weekend workshop in Colorado
4 week Intro Course Begins March 2012
Tuition Investment: $325
You will learn:
Week 1: What defines a baby product expert? What roles does she play and in what context?
Week 2: Who are the big players in the baby product industry and how do they relate to the work
of a baby product specialist?
Week 3: The basics of product buyer. Who do they work for and how do they make their
decisions?
Week 4: Business Aspects: Time Commitment and Hours for up keep with the industry and to
enhance your expertise.
8 Week Online Course- Begins April 2012
Tuition Investment: $775
Participants will learn:
Establishing Product Basics: Essentials vs Non-Essentials
What to Look For
Safety Features
Sturdy/Quality Construction
Convenience
Up-Keep/Cleaning
Grow With Me Capabilities
Storage
Expiration date
Certification
Green/Eco-Friendly Products (Options and When to use them)
Baby Gear:
- Car Seats
- Strollers
- Cribs
- Baby Wearing
- High Chairs
- Activity Sets
Bed Time
Bath Time
Feeding
Diapers
Toys
Apparel
Safety
Parenting Education
Maternity Products for mom
Weekend Workshop in Colorado- July 2012
Tuition Investment $775
Hands on Demonstration and Practice with Baby Gear:
Baby Gear:
- Strollers
- Cribs
- Baby Wearing
- High Chairs
- Activity Sets
Bio
Annie Mullens
Annie is a Certified Baby Planner, Greenproofer, and Car Seat Technician. She owned her own retail store, worked in finance, and eventually settled into a career as the manager of a very successful retail baby boutique. In this role, Annie had encountered thousands of expectant parents. She heard their fears and shared their joy, but more than anything she saw the stress they were enduring regarding all the decisions they needed to make. As time went on she heard more and more parents asking for someone who could help them make educated choices about their pregnancy and beyond. Many didn’t have the time (or energy) to research all of the baby preparation options out there and when they did attempt to research their options, more often than not ended up feeling overwhelmed, stressed, and even more confused. Her passion was born! This passion led her to start WeePlan Baby Planners and begin her role as a Maternity Product Specialist for IMI.
With her hands-on experience and thousands of parents’ feedback, she is able to tailor an individualized plan for each unique parenthood experience. Most importantly she saves her clients time and money as she supports and empowers them in their decisions, with a focus on the health and well-being of the whole family